Renowned cricket commentator Harsha Bhogle has teamed up with Hitwicket, a strategy-driven cricket gaming startup, to elevate the mobile cricket gaming experience worldwide. Bhogle, with over 40 years of expertise in cricket commentary, will serve as a strategic investor, infusing his insights into crafting cricket content for Hitwicket.
Hitwicket offers users a virtual world where they act as owners, coaches, and captains of cricket teams, ensuring continuous engagement. With Bhogle's involvement, Hitwicket aims to reach 50 million downloads globally within the next two years, leveraging his extensive cricketing knowledge and passion for the game.
The platform, already popular in 109 countries, boasts a strong appeal to cricket enthusiasts, with users spending an average of 4.9 hours per week on the app. Notably, 19% of Hitwicket's user base comprises women, and its user-friendly interface caters to ages 10 to 60.
Hitwicket's growth in markets like the USA, where cricket is gaining traction, has been significant. The platform has doubled its user base in the region over the past three months, with 40% of users experiencing cricket for the first time.
Expressing his enthusiasm for the collaboration, Harsha Bhogle emphasized Hitwicket's potential to become a global gaming franchise and unite India with the rest of the world through cricket. Co-founders Keerti Singh and Kashyap Reddy echoed Bhogle's excitement, highlighting his invaluable insights and passion for the game.
As Hitwicket continues its journey, it remains committed to shaping the future of mobile gaming as a leading cricket brand from India. Positioned as the first Made in India game for India and the world, Hitwicket aims to captivate sports enthusiasts from domestic and global markets with its innovative and immersive gameplay experience.