Prime Video is promoting Panchayat Season 3 with a unique marketing campaign featuring giant 'lauki' (bottle gourd) balloons. The new season launches on May 28th.
Creative Campaign
To create buzz, Prime Video placed large lauki balloons in busy public areas. This fun and unusual approach is designed to capture attention and spark conversations.
Campaign Highlights
The lauki balloons are a playful twist, turning a simple vegetable into a memorable symbol. This reflects the series' theme of finding significance in ordinary things.
Locations and Dates
From May 25th to 27th, the campaign featured lauki balloons:
- Atop taxis in Mumbai, Delhi, and Jaipur
- In popular spots like Juhu beach and Carter Road in Mumbai
- At Raj Mandir theater in Jaipur
- In Connaught Place and South Extension in Delhi
Prime Video's inventive use of lauki balloons brings excitement to the launch of Panchayat Season 3, engaging fans and attracting new viewers.
