Campaign Strategy Halted

President Joe Biden's campaign has paused all ads, events, and attacks following an assassination attempt on former President Donald Trump at a Pennsylvania rally. This sudden halt comes amid Biden’s efforts to counter criticisms and ramp up attacks on Trump.

 

Assassination Attempt Details

The attempt, which occurred on Saturday, resulted in the deaths of the shooter and a spectator. Following this, the Biden campaign pulled down television ads and paused all outbound communications. A memo from campaign co-chair Jennifer O'Malley Dillon and campaign manager Julie Chavez Rodriguez instructed staff to refrain from public or social media comments until more information is available.

 

Timing and Impact

This pause comes at a critical time as the Republican National Convention is set to begin, with planned events including the announcement of Trump’s vice presidential pick. The Biden campaign’s decision limits their ability to counter-message during the convention.

 

Previous Campaign Tactics

The Biden campaign had recently intensified its attacks on Trump, particularly targeting Project 2025, which Biden described as a significant threat to American democracy. These attacks were part of an effort to present a more forceful and unscripted Biden.

 

Changes in Campaign Schedule

Biden, who returned to the White House early Sunday morning, has postponed his trip to Austin, Texas, for the 60th anniversary of the Civil Rights Act. Vice President Kamala Harris has also postponed her trip to Palm Beach County, Florida, where she was set to discuss abortion rights.

 

Biden’s Response to Violence

In his Sunday remarks, Biden urged the nation to reject violence and divisive language, and he directed the Secret Service to review security measures for the upcoming Republican National Convention. He also promised an independent review of national security at Saturday’s rally.

 

Political Fallout

Despite these actions, the Biden campaign faces accusations from Republicans, who blame Democrats for the shooting, citing Biden’s recent comment about putting Trump "in the bullseye."