Medulla Communications Enters Singapore to Strengthen Asia’s Healthcare Marketing Landscape

Medulla Communications has expanded its global presence with the launch of a Singapore office, aiming to lead the region as a pioneer in digital healthcare advertising while partnering with some of the world’s biggest healthcare brands.

Medulla Communications, one of the most recognised names in healthcare-focused advertising, has announced its entry into Singapore, marking a significant step in its mission to reshape healthcare marketing across Asia. With more than 15 years of expertise dedicated to tackling complex healthcare challenges, the agency’s goal is to become the first truly digital healthcare advertising leader in the region.

Over the years, Medulla has worked with an impressive portfolio of global clients, including Pfizer, Novartis, Ferring, Mylan, Braintap, Bayer, Kenvue, Big Muscles, IAPC, and Muscle Blaze. This track record demonstrates its deep understanding of both the global and regional healthcare landscapes, giving the company a strong foundation to expand its innovative approach to communication and branding.

Praful Akali, founder and managing director of Medulla Communications, emphasised that the new Singapore presence will allow the agency to bring its specialised capabilities closer to clients in the Asia-Pacific market. He highlighted the team’s commitment to improving lives through strategic creativity and impactful campaigns, noting that the new office will help drive measurable change for healthcare brands in the region.

Leading Medulla’s APAC operations is Taffy Ledesma, who steps into the role of managing partner with a wealth of cross-industry experience. His career has spanned leading roles at Johnson & Johnson, Mead Johnson, and Unilever, as well as agency leadership positions at DDB Indonesia and Hello Health Group. Taffy brings a unique perspective shaped by both client and agency experience, focusing on commercial effectiveness to ensure that healthcare innovations connect with the audiences who need them most.

This expansion signals more than just geographical growth for Medulla it represents a strategic move to bridge the gap between advanced healthcare solutions and the communities they serve. By combining global expertise with local insights, the agency is positioned to deliver creative strategies that are culturally relevant, commercially effective, and human-centred.

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