Subko, a Mumbai-based brand renowned for its spspecialityoffee, craft-baked goods, and bean-to-bar chocolate, has recently secured a significant investment of $10 million. Spearheading this funding round is Nikhil Kamath, the co-founder of True Beacon and Zerodha, which values the company at approximately $34 million post-money.
Subko, known for celebrating South Asian culture through its products and design-driven experiential approach, has attracted a diverse range of investors, including the Blume Founders Fund, The Gauri Khan Family Trust, Priya & John Abraham, Sangita Jindal, Srinivas & Pallavi Dempo, and The Mehta International Mauritius Limited Group.
The infusion of funds will be directed towards various aspects of Subko's expansion plans, including building a robust team, leveraging technology for innovative customer experiences, investing in research and development for new products and design, enhancing farm-level infrastructure for speciality coffee and cacao beans, and introducing ready-to-drink coffee products.
Additionally, Subko plans to strategically roll out flagship experience cafes in select Indian cities and potentially global capitals, aiming to showcase South Asian craftsmanship and exceptional agricultural resources.
Rahul Reddy, Founder, CEO, and Creative Director of Subko, expressed gratitude for Nikhil Kamath's involvement, highlighting his alignment with Subko's mission of empowering homegrown Indian brands and navigating the complexities of the consumer market.
In response, Nikhil Kamath commended Subko's commitment to showcasing the finest Indian craftsmanship on a global platform. Transitioning from a customer to an investor, Kamath expressed eagerness to witness the brand's narrative unfold and flourish in the years to come.
Subko Specialty Coffee Roasters and Craft Bakehouse distinguishes itself through its focus on direct-to-farmer sourcing efforts, hyper-traceability in the supply chain, and collaborative relationships with coffee estates and smallholder farmers. The brand's commitment to quality and sustainability is evident in its blockchain-enabled coffee and direct tipping systems for coffee farmers.
As Subko continues to grow its presence nationally and globally, backed by the support of investors like Nikhil Kamath, it reaffirms its position as a leading player in the specialty coffee and artisanal food landscape.
