In the newest addition to the #TakeBoldCareOfHer campaign, Bold Care introduces a unique ad that cleverly utilizes teleshopping parody to raise awareness about men's sexual wellness.
Featuring Ranveer Singh and Johnny Sins, with the creative input of Tanmay Bhat's team, this campaign focuses on their EXTEND Delay Spray. It's designed to address concerns about lasting longer in bed, marking the second phase of their innovative campaign.
Ranveer Singh, not only a celebrated figure but also a co-founder of Bold Care, embodies the role of a teleshopping host. His performance blends humour with educational insights, aiming to lighten the discourse around sexual wellness. Directed by Ayappa KM and produced by Earlyman Films, the advertisement aligns with Bold Care's objective to dismantle taboos and foster open discussions about sexual health.
Rajat Jadhav, another co-founder of Bold Care, expresses optimism about the positive reception of their inaugural ad. He anticipates that this new release will further stimulate dialogue concerning men's sexual health issues.
Ranveer Singh shares in the enthusiasm about the success of their previous campaign efforts. He is keen on continuing to contribute to the company's goals of enhancing awareness and understanding of men's sexual health challenges.