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Case studies
Fynd Festive 2025 report shows tier three surge and omnichannel maturity

Fynd Festive 2025 report shows tier three surge and omnichannel maturity
Haldirams case study how a Bikaner bhujia shop became a global foods giant

Haldirams case study how a Bikaner bhujia shop became a global foods giant
From Celebrities To Nano Creators How Brands Went Hyperlocal This Festive Season

From Celebrities To Nano Creators How Brands Went Hyperlocal This Festive Season
Is Personalisation The New Luxury During Festive Seasons

Is Personalisation The New Luxury During Festive Seasons
Wikipedia Faces 8 Percent Drop in Human Traffic as AI Search and Social Video Rise

Wikipedia Faces 8 Percent Drop in Human Traffic as AI Search and Social Video Rise
FSSAI Bans Use of ORS Label on Non-Compliant Health Drinks

FSSAI Bans Use of ORS Label on Non-Compliant Health Drinks
Lay’s unveils new look and commits to removing artificial ingredients

Lay’s unveils new look and commits to removing artificial ingredients
India’s Agentic AI Revolution Reshaping Business Across Sectors

India’s Agentic AI Revolution Reshaping Business Across Sectors

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Licious appoints Tanvi Gangwar as associate director of PR and communications
People
Licious appoints Tanvi Gangwar as associate director of PR and communications
JioStar appoints David Zakkam as SVP and head of analytics and data strategy
People
JioStar appoints David Zakkam as SVP and head of analytics and data strategy
Mondelēz partners with Lotus Bakeries to launch and locally manufacture Biscoff in India
Marketing
Mondelēz partners with Lotus Bakeries to launch and locally manufacture Biscoff in India
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BBC World Service expands Africa based operations with Nairobi at the centre

BBC World Service expands Africa based operations with Nairobi at the centre
Shahrukhz by Danube tower in Dubai honours Shah Rukh Khan journey

Shahrukhz by Danube tower in Dubai honours Shah Rukh Khan journey
Galeries Lafayette Mumbai flagship store marks new chapter in India luxury retail

Galeries Lafayette Mumbai flagship store marks new chapter in India luxury retail
RISE Worldwide and Cricket Australia Sell Out Sponsorship Inventory for India vs Australia Series

RISE Worldwide and Cricket Australia Sell Out Sponsorship Inventory for India vs Australia Series
IPL Valuation Falls Again as Digital Surpasses TV for the First Time

IPL Valuation Falls Again as Digital Surpasses TV for the First Time
Zoho Arattai wins attention with privacy first choices and India friendly performance

Zoho Arattai wins attention with privacy first choices and India friendly performance
Urban Company Brings Instant Cleaning To UAE With 30 Minute Doorstep Service

Urban Company Brings Instant Cleaning To UAE With 30 Minute Doorstep Service
Google HUL SBI and IGI Join as Sponsors for ICC Women’s World Cup 2025

Google HUL SBI and IGI Join as Sponsors for ICC Women’s World Cup 2025