Disney+ Hotstar, following the success of their previous World Cup campaign, has teamed up once again with Bollywood star Kartik Aaryan. This time, they're promoting the "Free For All, Har Match Har Ball" campaign, allowing fans to watch the T20 World Cup for free on mobile devices.
Details of the Advertisement
The advertisement, directed by Vijay Maurya and conceptualized by the Disney+ Hotstar team, captures the infectious energy of cricket. It features Kartik Aaryan at a bustling railway station, dressed in a Team India jersey, celebrating with fans and dancing to a catchy jingle about free access to cricket matches.
Cricket for Everyone
The campaign emphasizes Disney+ Hotstar's commitment to making cricket accessible to all fans across India, ensuring no one misses out on the excitement of the T20 World Cup. The ad highlights the platform's 'Free on mobile' feature, which will be a game-changer for cricket enthusiasts.
Comments from the Team
Kartik Aaryan expressed his enthusiasm for cricket and the World Cup, noting his deep personal connection to the sport. He shared his excitement about collaborating with Disney+ Hotstar again and reaching out to fans with this free offering. A spokesperson for Disney+ Hotstar also emphasized their goal to make cricket accessible to every corner of the nation.
Upcoming Tournament Details
The first match of the T20 World Cup will kick off between the USA and Canada on June 2, 2024, at 6:00 AM IST. Hosted by the West Indies and the USA, this ninth edition of the tournament will feature 20 teams competing across 55 games.
