Infectious Advertising is excited to announce the addition of Prashanth Kumar to its team as the Chief Digital Officer. Prashanth comes with a wealth of experience from his previous roles at leading agencies such as Dentsu Aegis, Publicis, WPP, and Interpublic, spanning a remarkable twenty-five years in the industry.
Prashanth's career has been characterized by his leadership in guiding brands through multiple sectors, including Automotive, Beverages, BFSI, Construction, Entertainment, FMCG, Healthcare, Hospitality, Real Estate, Travel, Tourism, as well as Government and PSU initiatives. He has been instrumental in developing integrated digital strategies and leading client services, with a focus on leveraging the power of the digital medium.
Upon his appointment, Prashanth Kumar shared his enthusiasm, highlighting the unique position of Infectious Advertising in the digital space of India. He noted, "It's rare to find an agency that truly grasps the essence of a brand and the art of crafting enduring content. Infectious Advertising stands out in this regard, and I'm thrilled to be part of their forward-thinking team."
Nisha Singhania, CEO and Managing Partner at Infectious Advertising, expressed her optimism about Prashanth's joining, stating, "With his comprehensive digital know-how, strategic vision, and industry-wide experience, Prashanth is perfectly poised to enrich our offerings to our varied client base. We're excited to have him on board and look forward to the innovative paths our collaboration will pave.
