Coty Inc., a leading beauty company, has launched the Adidas Sports Fragrances collection in India. This new range includes a variety of body care products like Eau de Toilettes (EDTs), deodorants, and shower gels. Designed for those who lead active lifestyles, these products provide a refreshing and long-lasting scent.
Sustainability and Innovation
What makes this collection unique is its commitment to sustainability. All products are vegan and come in recyclable packaging. The fragrances are enriched with natural essential oils, catering to the needs of fitness enthusiasts who value both performance and eco-friendliness.
Targeting the Active Consumer
The new Adidas Sports Fragrances are created for the "Everyday Mover," a group of consumers who prioritize fitness and an active lifestyle in their daily routines. This range is designed to inspire and empower individuals to embrace movement, wellness, and self-expression.
Statements from Coty India
Rizwan Mulla, Business Development Director at Coty India, expressed excitement about the launch. "We are thrilled to bring the Adidas Sports Fragrances to India, offering consumers a unique olfactory experience that complements their active lifestyles," he said. This launch marks another step forward for Coty in the dynamic Indian market, where the company continues to innovate and inspire.
Where to Find the Collection
The Adidas Sports Fragrances collection is available at major retailers across India, including Shoppers Stop and Nykaa. Customers are encouraged to explore and experience the new scents that resonate with their energetic lifestyles.
