EaseMyTrip, an online travel portal, invested in ETrav Tech, a travel service provider firm, and acquired a 4.94% stake. ETrav Tech includes services like flight APIs, holiday packages, hotel APIs, etc.
This investment is set to bolster EaseMyTrip’s B2B domain, specifically in the corporate sector. Nishant Pitti, CEO of EaseMyTrip, mentioned that they are aiming to diversify into non-air sectors and enhance services for the corporate segment.
ETrav Tech is expected to aid EaseMyTrip in exploring the B2B area, primarily focused on corporate clients, through its technology and B2B experience.
Henil Ruparelia, MD of ETrav Tech, also expressed enthusiasm about the partnership. The visions of both ETrav Tech and EaseMyTrip for growth and innovation align perfectly.
They plan to deliver best-in-class services using technology to their corporate clients with a customer focus. Overall, this collaboration signifies a commitment to improving travel and corporate service experiences and creating value-added services for corporate clients on every trip. Both companies are optimistic about the partnership, looking forward to mutual benefits in terms of growth and business.
