Noise, a brand known for smartwatches and connected lifestyle products, has acquired SocialBoat, an AI-powered women’s wellness platform. This move is part of Noise’s plan to improve its smart rings, particularly the Luna Ring.
Enhancing Tech Offerings
By acquiring SocialBoat, Noise aims to expand its technology offerings. SocialBoat specializes in AI and women’s health, which will help Noise improve the health-tracking features of its Luna Ring. This integration will provide better health analytics and personalized recommendations for women.
About SocialBoat
SocialBoat is a start-up focused on AI and women’s health. Its AI algorithms analyze data from wearables to offer personalized advice on nutrition, fitness, menstrual health, and overall well-being. This expertise will now be part of Noise’s technology.
Leadership and Innovation
As part of the acquisition, Swapnil Vats, co-founder and CEO of SocialBoat, has joined Noise’s innovation team. His experience in using AI in wellness will help enhance the Luna Ring’s features.
Statements from Noise
Amit Khatri, co-founder of Noise, said, “We believe this strategic acquisition will boost innovation in Luna Ring. Our goal is to transform users' lives with advanced health and fitness metrics. With AI now integrated into Luna Ring, we will continue to enhance the smart wearable experience.”
