Good Glamm Group Welcomes Serena Williams' 'Wyn Beauty' to the Market
In a significant retail move, Good Glamm Group collaborates with tennis icon Serena Williams to unveil 'Wyn Beauty by Serena Williams'. This pioneering beauty line is set to grace over 685 Ulta retail locations across the United States, marking the beginning of its journey before expanding to international markets.
Introducing WYN BEAUTY by Serena Williams: a pioneering clean makeup brand that prioritizes high performance and skin health, crafted for the realities of everyday life. Its versatility and hydrating properties echo Serena Williams' dynamism and endurance on the tennis court.
Spanning 91 hues in a comprehensive range covering facial, lip, and eye cosmetics, WYN BEAUTY ensures inclusivity and a perfect match for every individual. Serena Williams articulates her enthusiasm for the launch, emphasizing WYN BEAUTY's core ethos of self-expression and enhancing personal confidence. The brand aims to accompany individuals through their bustling lifestyles.
Embracing a holistic beauty ideology, Serena underscores the universal nature of beauty, anchored in personal aspiration and empowerment. WYN BEAUTY embodies this philosophy, with each product carrying a name inspired by affirmations like 'Brave', 'Shine', and 'Discover'.
Strategically positioned in select Ulta outlets, WYN BEAUTY boasts distinctive packaging and formulates its products with clean, vegan, and cruelty-free ingredients, promising not only to beautify but to nurture the skin. Available for purchase on wynbeauty.com and in Ulta stores starting April 7, 2024, WYN BEAUTY is poised to redefine the clean makeup segment.
