CarDekho Group launches TractorsDekho, a new digital service designed to cater to the needs of the farming community. This platform is specifically developed to transform how farmers access and utilize information on tractors, ensuring better decision-making for their agricultural needs.
source: istock
Platform Overview
Purpose and Vision: TractorsDekho extends CarDekho's expertise in the auto sector to agriculture, focusing on tractors. The platform aims to simplify the complex process farmers often face when choosing the right tractor by providing detailed and accessible information.
Key Features
Comprehensive Information: The platform offers extensive data on tractors, including reviews, buying guides, and expert insights, all tailored to help farmers make informed decisions.
User-Centric Design: TractorsDekho features a user-friendly interface that allows farmers to easily navigate through options and find the best tractor suited to their needs.
source: istock
Connectivity and Support
Extensive Network: By connecting buyers with sellers, dealers, and service centres, TractorsDekho creates a comprehensive network that supports all aspects of buying a tractor.
Customized Searches: Farmers can customize their search based on specific criteria, such as brand and tractor type, making their research straightforward and effective.
source: istock
Executive Insights
CEO's Statement: Mayank Jain, CEO of CarDekho Group, emphasizes the strategic importance of TractorsDekho in supporting India's agriculture and enhancing rural economic growth by bridging the information gap in the tractor market.
With TractorsDekho, CarDekho Group not only steps into the agricultural vehicle segment but also reinforces its commitment to empowering the farming community in Bharat. This initiative marks a significant advancement in making tractor purchasing a well-informed and streamlined process.
