Deepika Padukone stars in Levi's latest ad, showcasing the brand's newest denim fits for the season. The film titled 'New Fits, Infinite Possibilities' highlights 15 fresh fits, offering styling options for various moods and occasions.
Deepika Padukone's Breezy Summer Fits
As summer arrives, Levi's introduces a diverse range of fits to choose from, including retro-inspired flare, laid-back loose, and classic straight styles. The campaign, featuring Deepika Padukone, presents the latest fits tailored for different preferences and occasions.
Many Styles, Many Moods
For those seeking comfort and '90s-inspired style, the LOOSE FITS collection offers options like the Low Loose and High Loose, providing a wide, straight leg or a cinched-in waist with a relaxed leg. Additionally, the '94 Baggy and '94 Baggy Wide Leg offer a nostalgic '90s look with an easy baggy silhouette.
STRAIGHT JEANS remain a timeless choice, with options like the Wedgie Straight and Ribcage Straight Ankle, featuring vintage-inspired designs and flattering silhouettes. The 80’s Mom jeans combine a high waist and tapered leg for a classic yet relaxed look.
Levi’s introduces a range of FLARED JEANS with the Ribcage Cropped Boot, Ribcage Wide Leg, and Ribcage Bell, offering exaggerated bell legs for a stylish flair.
Levi's and Deepika's Association
Amisha Jain, MD and SVP at LS&Co South Asia, Middle East, Africa, expressed, "Levi’s has always been a pioneer in women’s jeans, bringing together quality and fashion. With Deepika Padukone as our brand ambassador, we aim to provide women with options for every occasion."
'New Fits. Infinite Possibilities invites women to explore and experiment with Levi's diverse range of fits. The collection starts at Rs. 2799 and is available online at Levi. in and across Levi’s stores in India.
Check out the brand's latest commercial here: