Captain Steel India, a company that makes steel, has chosen Amar Prakash to lead their marketing and strategy nationally.
Amar Prakash has lots of experience working in big companies like Dalmia Cement (Bharat), Reliance Communications, and Sistema Shyam Teleservices.
In his new role, Prakash will use his 20 years of marketing experience to help Captain Steel India. He wants to get the TMT category closer to customers and make it more popular. He'll focus on using what customers and sellers think to create better ways to sell and advertise the brand. His goal is to make Captain Steel India more successful across the country.
Abinash Mishra, who is in charge of marketing at Captain Steel India, thinks Prakash's skills will help make Captain Steel India a top brand nationally.
"I'm excited to start this journey with Captain Steel India Limited," said Amar Prakash.
Before this, Amar Prakash helped make 'Konark Cement' a well-known brand at Dalmia Cement (Bharat).
Amar Prakash has worked in different industries like cement, telecom, and advertising. He's good at understanding what customers want, especially in rural areas, and he's known for making brands successful by being innovative and organized.