Coca-Cola The Great Meal Campaign Reminds Us to Savour Each Moment.
In its first post-pandemic campaign, Coca-Cola creatively showed us how people around the world began cooking with renewed passion during the lockdowns. The ad campaign called ‘Coca-Cola The Great Meal’ created by the agency Anomaly shows 13 families from Mumbai, Kyiv, Mexico City, London, Shanghai, Orlando and Lisbon cooking their favourite meals with fervour. These beautiful meals are accompanied by a bottle of coke at the dining table. The ad aims to bring back the joy of the simpler things while a narrator says, “The day the world stopped is the day we found where to go. we discovered ourselves again. We’ve realized that the things that matter deserve time… From now, we are not going to leave anything on our plates because we’ve learned to savour the moments that were always there.”
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